We would love to be a part of your filmmaking journey.
Over the years, we have seen far too many sales pitches that promise the world on the passion of the filmmaker. Though we respect and appreciate the passion behind the art, we understand that businesses are built on the strength of a brand that can prove that it is worth the investment.
Working with filmmakers, we have seen how a lack of brand awareness can hurt a film’s chances of being sold to the right buyer. If you’re not bringing verifiable intellectual property (IP), known talent, or the backing from a reputable financier, you’ll need to build your brand from the ground up.
As Advisory Producers, our goal is to help you get the most out of your creative work by building a FilmBrand that means something to your audience. By identifying your brand story and making sure that it is present in every move you make, we’ll help you attract investors, talent, audiences, and buyers.
The FilmBrand Model
HOW WE WORK TOGETHER
We will work with you to understand the ideals, goals, and motivations behind bringing your project to life. This will help to define the Purpose and Promise that set the foundation for your FilmBrand.
We will work with you to formulate a brand story that can be leveraged in all aspects of story development, production, marketing, advertising, and publicity. We’ll help you identify themes, tag lines, values, principles, and other relevant attributes needed to ensure a consistent brand message is reflected throughout the lifecycle of the film. Your brand is the story you’re telling your audience so it needs to be clear, concise, and consistent all the way through.
We will work with you to identify specific, reachable target markets for your film while assessing the potential opportunities for audience engagement and team development. Our goal is to help you develop the leverage you need to pitch your film to investors and buyers.